1. Write a meal plan before you go shopping

 

Check what you already have in the cupboard, then plan your meals for the week to use up these ingredients.

 

2. Don't be afraid to substitute

 

Recipes are just ideas. If you already have a similar ingredient – use it rather than buying something new.

 

3. Write a list and stick to it

​

Supermarkets are experts in getting customers to buy more than they need or try new products. Shopping with a list means that you can focus on buying exactly what you need, with no money wasted.

 

4. Investigate the tinned aisle

 

Tinned food lasts longer and tinned fish, potatoes and fruit are usually all cheaper than buying fresh.

 

5. Buy frozen vegetables

 

Frozen vegetables cheaper, are often pre-chopped and don’t end up going limp in the bottom of your fridge.

 

6. Get on your knees

 

Supermarkets plan their layouts very carefully, with their standard and premium products at eye level. Value branded items tend to be near the floor, so make sure you look down.

 

7. Downshift one brand at a time

 

Be price conscious. If there is a cheaper version of your usual item, give it a go. You might be surprised that there is very little difference in taste.

 

8. Take a walk

 

Don’t just stick to the supermarket. Walk around your area and see what else is available. Some foods can be cheaper in smaller shops.

 

9. Buying in bulk does't always mean it's cheaper 

 

Check the price per 100g.

 

10. Take a pen or calculator with you

 

Add up your basket as you go around the shop to keep track of how much you are spending.

​